Kustomer vs. Gladly

Save up to 25% when you switch from Gladly

Kustomer drives the metrics that matter

Increased agent productivity with KustomerGladly switchers
Increase in fully automated chats within 3 months of launchGladly switchers
Automatic resolution of requests with Kustomer AIGladly switchers

Why brands choose Kustomer over Gladly

AI-native automation at scale

Gladly's model centers on matching customers to the right person. Kustomer gives every person AI — so the right agent always has the right context, suggested reply, and resolution path instantly.

Broader integration ecosystem

Kustomer connects to hundreds of commerce, logistics, and data platforms out of the box — giving agents a unified customer view without manual data lookups or tab-switching.

AI Agents that resolve, not just route

Kustomer AI Agents handle end-to-end resolution — order status, returns, account changes — without human intervention, reducing volume while maintaining CSAT.

Advanced reporting and analytics

Kustomer's reporting gives CX leaders real-time visibility into team performance, SLA compliance, AI impact, and CSAT trends — with natural-language querying built in.

Scales without proportional headcount

As volume grows, Kustomer AI absorbs the increase — so your team stays lean while your service quality improves. Gladly's people-first model requires more people as you grow.

Flexible and highly customizable

Kustomer's workflow engine, custom objects, and open API let ops teams configure the platform exactly to their needs — without waiting on a professional services engagement.

Your ultimate agent companion

KIQ Agent Assist is packed with versatile features to enhance agent productivity — giving every rep the context and AI support they need to resolve faster.

Real-time suggested replies

KIQ drafts responses as agents type, grounded in your knowledge base and the full customer timeline.

Instant conversation summaries

Agents get an AI-generated summary of the full customer history the moment they open a conversation.

Knowledge base surfacing

The right help article surfaces automatically based on the customer's question — no searching required.

Next-best-action recommendations

KIQ recommends resolution actions — not just replies — so agents close issues faster with fewer messages.

Enterprise ready, consumer focused

I love how customizable Kustomer is! It fits all my team needs. I love the flexibility and functionality, and we are constantly tweaking things to improve the CX team experience.

Michelle McCombsDirector, Community Experience

Discover how AI + Data + CRM equals customer magic.

Join hundreds of customer-obsessed brands delivering faster, smarter, more personal support with Kustomer.

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